How This Neemrana Resort Got Overbooked For New Year’s Eve?

It was December 2020 and the hospitality industry was just trying to get back on its feet.

The resilience and the willpower of all the people employed in the hospitality industry, after surviving a devastating pandemic, inspired our team to a whole new level.

So, here’s how this 4-star resort on the Delhi-Jaipur Expressway, in the heritage town of Neemrana, organised a successful New Year’s Eve event with an unprecedented footfall and COVID safety guidelines in place.

(Oh, and how we helped them do it.)

The Brief

Curate a lead generation campaign for a Neemrana based resort, based on their New Year’s Eve Getaway offer.

The Deets

Date: 2020
Industry: Hospitality
Scope of work: Campaign Planning & Management

Buzz @ Work

We identified a set of challenges about the offering.

One thing we knew was the fact that people were bored indoors, and since times had improved, they looked to step out and have a little leisure time.

However, the resort ensured that the safety factor didn’t take a back seat at the event.

Created minimal creatives with straightforward communication.

Reached the correct audience, as per our customer profile.
Strategic ad placements on Facebook & Instagram.

The Buzz Created.

People Reached
Impressions Garnered
0 %
Click Through Rate
( Industry standard 0.90%)
Leads Generated
0 x
( Way more than the industry standard)

Assets/ Creatives Used :

Ready to start a project?
Not ready yet? wait till you see rest of our work!

Similar works

Audience-Brand Connect

The Audience-Brand Connect: Topicals To The Rescue.

video marketing real estate

Video Marketing In Real Estate: How You Can Use Videos in Real Estate?

pet grooming

A Pet Grooming Brand’s Identity & Social Media Presence Revamp